NVIDIA today unveiled its GeForce RTX 30 Series GPUs, powered by the NVIDIA Ampere architecture, which delivers the greatest-ever generational leap in GeForce® history.

Smashing performance records, the GeForce RTX 3090, 3080 and 3070 GPUs offer up to 2x the performance and 1.9x the power efficiency over the previous Turing-based generation. The GPUs take advantage of the second generation of NVIDIA RTX™ — the world’s most powerful PC gaming platform — to provide unprecedented levels of real-time ray tracing and AI gaming.

The RTX 30 Series was unveiled during a virtual launch event by NVIDIA founder and CEO Jensen Huang, who also announced that Fortnite, the pop culture gaming phenomenon, is turning on RTX real-time ray tracing, adding four ray-traced features for a more immersive gaming experience, including reflections, shadows, global illumination and ambient occlusion.

Huang additionally revealed powerful new tools for gamers, including NVIDIA Reflex, which makes competitive gamers quicker; NVIDIA Omniverse Machinima, for video game storytelling using real-time computer graphics engines; and NVIDIA Broadcast, which harnesses AI to turn any room into a home broadcast studio.

“Today’s launch of NVIDIA Ampere GPUs is a giant step into the future,” said Huang. “The work of thousands of engineering years, the GeForce RTX 30 Series delivers our greatest generational leap ever. NVIDIA RTX fuses programmable shading, ray tracing and AI for developers to create entirely new worlds. Twenty years from now, we’ll look back and realize that the future of gaming started here.”

Marvels of NVIDIA Ampere Architecture – 2nd Generation RTX
Enabling the blistering performance of the new RTX 30 Series GPUs and the NVIDIA Ampere architecture are cutting-edge technologies and over two decades of graphics R&D, including:

  • New streaming multiprocessors: The building block for the world’s fastest, most efficient GPU, delivering 2x the FP32 throughput of the previous generation, and 30 Shader-TFLOPS of processing power.
  • Second-gen RT Cores: New dedicated RT Cores deliver 2x the throughput of the previous generation, plus concurrent ray tracing and shading and compute, with 58 RT-TFLOPS of processing power.
  • Third-gen Tensor Cores: New dedicated Tensor Cores, with up to 2x the throughput of the previous generation, making it faster and more efficient to run AI-powered technologies, like NVIDIA DLSS, and 238 Tensor-TFLOPS of processing power.
  • NVIDIA RTX IO: Enables rapid GPU-based loading and game asset decompression, accelerating input/output performance by up to 100x compared with hard drives and traditional storage APIs. In conjunction with Microsoft’s new DirectStorage for Windows API,(1) RTX IO offloads dozens of CPU cores’ worth of work to the RTX GPU, improving frame rates and enabling near-instantaneous game loading.
  • World’s fastest graphics memory: NVIDIA has worked with Micron to create the world’s fastest discrete graphics memory for the RTX 30 Series, GDDR6X.(2) It provides data speeds of close to 1TB/s system memory bandwidth for graphics card applications, maximizing game and app performance.
  • Next-gen process technology: New 8N NVIDIA custom process from Samsung, which allows for higher transistor density and more efficiency.

RTX Comes to FortniteCall of Duty: Black Ops Cold War
Pop culture phenomenon Fortnite is the latest blockbuster game to turn RTX On, joining Call of Duty: Black Ops Cold War and a large group of AAA titles, such as Cyberpunk 2077Dying Light 2 and Watch Dogs: Legion.

Among other titles already shipping with ray-tracing support are ControlMinecraft with RTX Beta for Windows 10 and Wolfenstein: Youngblood. Additionally, ray tracing is supported in industry-standard APIs, including Microsoft DirectX Raytracing and Vulkan, as well as in the game engines used by developers to create games, including Unreal Engine, Unity, Frostbite, id Tech, Northlight, Luminous Engine, 4A Engine and more.

DLSS: AI-Powered Gaming Acceleration
NVIDIA DLSS, one of the biggest graphics breakthroughs of the past decade, uses the deep learning neural network powered by RTX Tensor Cores. When enabled, DLSS — which is supported exclusively on GeForce RTX GPUs — improves performance in titles such as ControlMinecraft with RTX for Windows 10 and Death Stranding, while generating images that are comparable to native resolution. DLSS will be heading to BoundaryBright Memory InfiniteCall of Duty: Black Ops Cold WarCyberpunk 2077FortniteReady or NotScavengers and Watch Dogs: Legion. For those with more powerful PC configurations, a new Ultra Performance mode enables DLSS to run up to 8K.

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